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NYAF '10: The con was a segmented and crowded mess - JAPANATOR
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NYAF '10: The con was a segmented and crowded mess


6:00 PM on 10.14.2010
NYAF '10: The con was a segmented and crowded mess photo



"How was the con?"

My co-workers, parents and friends all asked this question. And time and time again, I'd tell the stories about the showroom floor, working at the butler and maid cafe and attending panels. Just recounting those experiences made me exhausted -- in fact, the only time I was having fun was when I was outside of the convention, eating and shopping in New York City.

There was a huge change in the atmosphere at New York Anime Fest from last year to this year -- some for the better, I must admit -- but it certainly was a huge shift. The show needs a lot of tweaking, and Reed had best think hard before deciding how to run NYAF 2011.

Follow me after the jump to get some idea of what I mean.

Pro: There were things to do

It sounds silly to say this, but in previous years, I always felt as though there was a dimension missing. You'd go to panels, take some cosplay photos, and shop in the dealer's room. That was about it. After about two or three hours, the show got boring, seeing as there wasn't much "down space," and the Butler and Maid cafe didn't have the same level of performance and organization as it did this year.

With the combined NYCC and NYAF, the show floor expanded dramatically, bringing in all sorts of talent (Capcom, AMC, etc) that would never show at NYAF alone and providing endless hours of entertainment for everyone.

Con: The show floor was all NYCC

The show floor offered endless opportunities to buy things: classic Star Wars figures, Golden and Silver Age comics, the latest volumes of The Walking Dead and Scott Pilgrim paraphernalia, as well as endless artist's supplies. But as for the typical NYAF fare? Practically non-existent.

Booths for Bandai and FUNimation sat near the entrance, Netcomics had an impressive manhwa booth set up somewhere in the middle, and The Anime Network's booth was a ninja within the trees. Beyond the industry booths, a handful of big name dealers (Kinokuniya, Hen Da Ne, Anime Castle) were set up, but that was about the end of it.

I don't know if the cost of space on the show floor was significantly higher, but it was clear who was the main focus of the weekend.

And what made matters worse was that the show floor had so many choke points. Capcom had a two-hour-plus wait to play Marvel Vs. Capcom 3 with the arcade stick, which created a number of obstacles for people trying to pass by the booth. Time and again, the crowd would come to a near halt for any number of reasons -- people chatting, taking photos, touching themselves -- and put a stop to the traffic in the show's relatively narrow aisles.

Pro/Con: NYAF was in the ghetto

I'm not sure how to categorize this. The NYAF section of things -- the separate artist's alley, the panels and the Apple Maid Kissa -- were all located on the far end of the convention center, away from the prying eyes of the Comic Con crowd.

In a sense, it was good because it was easy to access all the things I needed to in a relatively unobstructed space. I was amongst friends in this section, with no need to hear cries of horror at the yaoi fanart that existed within the spartan artist's alley.

On the other hand, it was bad because you had to traipse past all the Comic Con stuff, past the food court, past registration, in order to get there. My team and others often referred to it as the ghetto of the con -- where you sent all the costumed folks.

Con: The content was really bad

From my perspective, I'm looking for things to talk about. This isn't a slight against the NYAF folks, but the cosplay was really poor at the convention. In talking with Jake, there was next to no eye-popping cosplay, save for Steampunk Iron Man. It was either decent or sub-par, to the point where I'm not even sure how many good photos we got out of it.

Industry panels didn't have much to announce, either. Chalk it up to timing on the licensing agreements or the fact that this is the last major con of the year, but there was very little to get excited about (16 episodes of K-ON! on four discs!).

Similarly, trying to find out what to do was a nightmare. The NYCC/NYAF app worked very slow, and unless you plotted out your events beforehand, there was little chance of finding all you wanted to do. After dealing with too much frustration trying to use their web panel, I eschewed on the side of minimalism and only went to industry panels and the Crispin Freeman panel that I hosted.

Pro: The Apple Maid Kissaten was totally awesome

Sure, Jake and I worked there, so I may be a little biased, but I was truly blown away by the amount of content and the crowd the Apple Kissa drew in. Rather than being a service to chat with customers, it quickly turned into a performance stage with a place for people to rest their feet or meet up with friends. It really was a great time-sink for many people.

The show will need some re-tooling for next year, but I'd call it one of the biggest successes of the convention. It definitely will require some more outgoing personalities than me, though.

Final Thoughts

What could be done better for next year? I'd like to say that mixing the conventions would be a better way to promote interaction between the two conventions, and it may behoove them to split up where they keep some of the booths. The show floor needs some major redesign, that's for sure.

The convention was ambitious in its designs, and it certainly improved the show by utilizing all the space in the Javit's Center, but there were a lot of holes that put this towards the bottom of my "cons to do" list. I enjoyed the weekend, but every good memory comes from outside of the convention.






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Legacy Comments (will be imported soon)


I dunno brad, like I said when I was with you, I was hoping the maid cafe would be *more* you know? I mean, your reasoning about pricing is totally true, but at the same time, the rich guy in me says "DO NOT CARE GIVE MAIDS" However, from what we saw, I was very pleased with what they pulled off given the space.

Also, when we passed by ANN, the booth was empty, though their screen was on (possibly due to Oreimo-gate XD)

Either way, it was my first con, and I was pleased.

Also, if you were wondering, VN02 Miku made it home in one piece. thanks for letting me stash it
Actually I thought "ghettoizing" NYAF inside NYCC was a good thing: a MAJOR problem as you say was just how crowded the main dealer's floor was. Really put a dent on the whole weekend.

In contrast, the artist's alley, safely tucked away in its own little corner, felt far more relaxed and actually "fun".

Its not really NYAF's faults that there were no new announcements, but I agree this was a problem.

***A big problem was that they really needed to have printed schedules, because unless you got to their website through wifi ahead of time, major events might be hard to find: not *usually* ...I mean, MOST anime events were in Hall E, so all you had to do was to check the posted schedules at each room entrance (this took like 5 minutes) but you'd be afraid you missed something.

Yeah cosplay wasn't really anything to write home about.

I sort of wish they'd have put the NYAF dealer's booths in the anime section along with artist's alley. There would have been enough floor space, I think.

Hopefully, we'll be running a different set of Evangelion panels next year...when we'll have more info about Rebuild of Evangelion 2.0 to talk about.

I've decided that I won't be cosplaying as V again...oh I'll be in cosplay of some sort, but...well understand this: at my first Evangelion panel at Anime Boston 2008, they'd announced the full Rebuild of Eva English dub cast *literally 30 minutes before my panel started*...I mean I ran across the hall to my panel room, frantically added the new cast info into my powerpoint, and it was "new". That and V for Vendetta had been out just 2 years before, and there was a large Anonymous meetup for some reason (I am not a member of Anonymous...I bumped into them at the con and literally had to ask "what is 4chan?")

I mean, the audience considered it devilishly clever, and we had "actual news" to give them.

In 2010...it kind of ran its course, and we had no NEW info to give them.

I'm kind of hurt by Japanator's review of our panel as 1 - Crystal didn't understand that we were making Hetalia jokes at certain points, 2 - she left early instead of seeing the big finish we did, 3 - ...the whole point of the V thing is "fanboys can walk up to the front of a panel dressed formally, and proceed to tell you nonsense, but you believe them because they presented it formally. I'm here to tell you the truth, so to distance myself from that BS as much as possible, I'm dressing in full cosplay and hiding my identity"

So yeah, different costume next year, probably something that doesn't cover my mouth so people can actually SEE me. But have to stress that "my identity doesn't actually matter" (compared to Taliesin Jaffe, who can literally ask a convention to give him Evangelion panels based on the strength of his name alone, even though he really doesn't know what he is talking about).

so yes we need to refine that, your review gave me a lot to think about.

***Overall, would you suggest that the anime booths (FUNimation, Bandai, Kinokuniya) all move into Hall E next year? FULLY separating NYAF? Because if anything it would make it *easier* to find products, hang around their booths, and ultimately, buy stuff. The dealer's floor was so crowded it was difficult to get to many vendors.

Ben,

The main object of the Apple Kissa Stage WAS to reunite with friends we had not seen in a long time. That was what it was in 2009, and that was what it was this year. At that stage, EVERYBODY knows EVERYBODY. That is why you could have random dance-offs with the most random songs playing. That's why you could have random Yaoi reading while people are playing Yu-gi-oh! being loud as hell. Shoot, If My homeboy didn't forget, we would have busted out the dominoes. LOL.

The point is, The Apple Kissa Stage is always one of the premiere highlights in NYAF for many people, because, well, it's family in a sense.

Now, as far as suggestions for more that the maids can do, PLEASE SEND THEM! I'll be definitely sure to pass them on, so that even more people can enjoy what the maids have to offer.

Also, I heard about many things behind the scenes that went wrong, but yeah, Reed will have to make sure next years is WAY better than this one.
Thanks for writing this, Brad. My fiance and I had to leave the con early because it was simply too packed and both of us have disabilities that make such situations difficult for us in various ways.

NYCC/AF was mishandled and I'm glad the mess is getting attention from a big site like this.
Following up on Nekusagi's comment because I'm the other side of that card.

I have been to every NYAF since 2007, and just about every NYCC in that same time period. I have never had such a miserable experience as last Saturday. The con was a disorganised mess and completely overcrowded to a dangerous degree - while we were waiting in line to see Veronica Taylor and Rachael Lillis there was a group (a family?) with two little kids cosplaying Obi-Wan Kenobi and Luke Skywalker doing a photoshoot with a fully operational R2D2 robot... IN THE MIDDLE OF THE LINE. This ill-placed spectacle shunted the entire Taylor/Lillis line (along with the adjacent and equally ill-placed Lou Ferrigno line) into the middle of the corridor, where you were getting walked into every five seconds. To make matters worse, a staffer then came by and yelled at the line for being in the corridor, then grabbed my arm and Nekusagi's arm - actually GRABBED US - and yanked us to the back of the line. We left without ever seeing either Veronica Taylor or Rachael Lillis.

The show floor was even worse. You could not move three steps in front of yourself without colliding with someone or being collided with. This is the primary reason I believe that combining the cons was a terrible idea - at minimum doubling the attendance resulted in horrific overcrowding that the grossly incompetent (and that's a pattern itself) staff were hopelessly in over their heads handling.

It was easily the most miserable experience I have ever had at a public event, and I will not be attending it again in the future.
They need to split them up or open up the Javitz Center. They cannot both be held at the same place and the same time if the Javitz Center will continue to be operated the way it is. It was not NEARLY enough space to enjoy both NYAF and NYCC. Like you said, Saturday was only good when I was a few blocks away eating lunch. Otherwise, horrible mess. The con was pretty much ruined by the crowds and disorganization. Thank god for the professional hours..

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