I didn't go see Quentin Tarentino's latest ode to cinema for a simple and possibly insane reason: the purposeful misspelling in the title drives me absolutely crazy, and even Brad Pitt's handsome face can't fix that. Just typing the title made me scowl. Toho Cinemas has a very interesting promotion going for the film, though: if you walk out of the film during the first hour, they promise you a full refund.
Japan Today reports that this promotion will run the first three days of the film opening in Japan -- November 20th - 23rd. I have to say it's a very interesting way to promote a film to say the least. I mean ... am I GOING to want to walk out? Is that like a challenge? I'm unsure what to think, but I bet people will go see it regardless.